/ Google Ads /

Understanding Your Marketing Options

Maximize Clicks

Targeted Keywords

Cost Per View

Smart Bidding

Quality Score

Conversion Rates


Our Google Ads Services In India

Search Advertising

Search advertising is considered as one of the essential Google Ads services in India and so, we have specialist which uses various terms like PPC services, SEM, etc. to drive the highest benefit. We are data-driven, precise and 100% transparent.

Display Advertising

Within the display advertising plan, you can display your ads to various websites and blogs. As a result, you will be able to reach people who are, engaged in the services you provide. Through our Google Ads services in India, your organization we are able to build a brand value recognition which allows in growth and displaying ads.

Keyword management

At CSS, we manage your Google Ads services account targeting the keywords that will direct buyers to your site. Through the different analysis tools we use, we will build powerful ppc campaigns focused on meeting your point lead or cost per sale. So, we will examine keywords and costs to decide which keywords have the potential to provide the best ROI.

Campaign and Adcopy

We will set up your Google Ads campaign, design ad copy, and configure all settings. All campaigns use A/B testing to improve click-through rates(CTR) and improve sales conversion. Consequently, many ad variations will be created and adjusted to obtain the highest exchange rates possible. CSS concentrates on the age group’s keywords to ensure more growth and higher traffic at the lower cost that delivers our client's business goal.


Without analyzing your data, you might not get the appropriate traffic for your website. Our team assures estimating and tracing the entire data to re-optimize the account moving ahead. So, without the right data, optimizing PPC operations would just be a crack in the dark. So, that's the reason why one of the total initial things we do is to make sure the tracking is set up correctly, giving us all the data we need to optimize the accounts going forth in Google Ads services.

Analysis & Reporting

Google Ads services in India we produce statements that provide significant insight into what’s befalling your PPC campaign. So, our reports are created to display insight into your PPC campaign. Therefore, our reports reveal the developments in your campaigns and what we have done to help assure your success. Every month we will provide a summary of what was done and what the plan is for the upcoming month.


Google Ads Step-By-Step Process For Efficient Leads

Landing Page Design and Development

With a full in-house plan and site advancement group, we can lead you in the right organization and execute exceptionally changing landing pages, without the need to incorporate an outsider.

Campaign Creation and Ad Copy Creation

We’ll set up your Google Ads campaign, generate ad copy and configure all perspectives. Therefore, multiples ads modifications will be created and adjusted to achieve the highest resolution rates possible.

Ad Variation and Testing CPC

Multiple ads are tested using A/B testing methods to determine which ads lead to the highest click-through and conversion rates. We will also develop landing pages, copy variations, and test which works best.

Weekly Updates and Monthly Reporting

As we provide weekly updates by which you will stay informed and know the status of your Google Ads campaign. Moreover, each month you will receive a comprehensive report and register a call with your team to review.

/ Our Practices /

Google Ads Best Practices

Quality Score

Your Quality Score measures the quality of your ad by your click-through rate (CTR), the relevance of your keywords, the quality of your landing page, and your past performance on the SERPs. QS is a determining factor in your AdRank.

Landing page

Your efforts shouldn’t stop with your ad — the user experience after a click is equally essential. Review landing page best practices and implement them to increase your conversion rate.


Google Ads is based on a bidding system, where you, as the advertiser, select a maximum bid amount you’re willing to pay for a click on your ad. The higher your bid, the better your placement. You have three options for bidding: CPC, CPM, or CPE.

Click-Through Rate (CTR)

Your CTR is the number of clicks you get on your ad as a proportion of the number of views your ad gets. A higher CTR indicates a quality ad matching search intent and targeting relevant keywords.

Conversion Rate (CVR)

CVR is a measure of form submissions as a proportion of total visits to your landing page. Simplistically speaking, a high CVR means that your landing page presents a seamless user experience that matches the ad's promise.

Google Ads Retargeting

Retargeting (or remarketing) in Google Ads is a way to advertise to users who have previously interacted with you online but have not yet converted. Tracking cookies will follow users around the web and target these users with your ads.